Busting 15 of the Biggest Social Media Marketing Myths
So Many Social Media Marketing Myths to Bust! As I was prepping for my monthly, free webinar series, and tackling a topic that was requested by popular demand – “social media myths” – I came across SO many articles, resources, and tips that I just had to share in a post. ok, two posts actually […]
Don’t Fall for These Facebook, Instagram or Twitter Marketing Myths
Check the Research and Don’t Fall for These Facebook, Instagram, or Twitter Marketing Myths Any Longer! The only constant in social media and marketing is change. Our favorite apps are constantly tweaking themselves. The algorithms that drive what we see on the platforms change. What content is deemed ‘engaging, changes. The apps and tools we […]
Greatest Myth of Content Marketing
Do you know the greatest myth, the biggest lie of content marketing? There are PLENTY of myths circulating out there in marketing circles about content marketing. Misinformation, stats that apply too narrowly, ‘success’ that’s wildly over exaggerated, wishful thinking, and just plain confusion. But I think there’s a BIG myth out there, maybe the biggest, […]
Libraries Should Care About Content Marketing
Yes, Your Library Needs to Care About Content Marketing – Starting Right NOW So, I busted some myths for you and covered what content marketing is – and what it’s not – and I started talking about why this new, improved, here-to-stay kind of marketing is important for your library’s efforts. But I can hear […]