Category Archives for "Presentations"

Speaking engagements, presentations, workshops, panels, discussions at conferences or events.

LMCC17 Content Strategy Presentation

Burke LMCC17 presentation content strategy don't interrupt

Don’t Interrupt, Attract! How Content Marketing + a Content Strategy Can Be the Powerful ‘Hidden Engine’ of the Marketing Cycle In addition to the planning hats, social media managing, website work, and my new Board role, I was thrilled to be presenting at LMCC17 (Library Marketing and Communications Conference 2017) in the Dallas, TX area. […]

LMCC17 Presentations on Marketing

Will I See YOU At LMCC17 In November?! Excited To Be Speaking on Marketing During Two Sessions at LMCC17 (Library Marketing and Communications Conference) This Fall I was already going to be at the Library Marketing and Communications Conference in the Dallas area in mid November because of my extensive planning roles with the conference, […]

Spring Presentations on Marketing for RUSA + AIIP

Conference Season Brings More Marketing Presentation Opportunities I’m a rare introvert who likes public speaking. I will  jump at the opportunity to give a speech or presentation, lead a workshop, teach a class, host a webinar or otherwise get in front of an audience and share great ideas. It’s unusual – but for a marketing […]

Presentation on Content Marketing at Library Communications Conference

Jennifer Burke library communications conference content marketing presentation

‘What is Content Marketing + Why Aren’t You Using it?!’ – a presentation at the 2014 Library Communications Conference I presented again at the Library Communications Conference, held this year in Marlton, NJ. (This is the former ALCOP conference) I love this conference because of how important I feel marketing and communications skills are for […]

#SLATalk on the Entrepreneurial Spirit

Twitter Chat for Info Pros Feeling the Entrepreneurial Spirit I had fun working with my info pro colleagues in two different professional associations to talk about the ups, downs, ins and outs of having an entrepreneurial spirit within the information industry or fields. In mid-August AIIP and SLA partnered for one of SLA’s regular TweetChats, […]

Information Consulting As A Career

Special Libraries Association Information Consulting Career Panel

Panel Presentation for SLA Philadelphia + Trenton-Princeton, NJ Chapters At the kind invitation of the SLA Philadelphia chapter, presented jointly with the Trenton-Princeton chapter, I was part of a panel workshop to talk about being independent and what a career as an information consultant could look like. We had members of the two SLA chapters […]

IntelliCraft Research at AIIP14 in Baltimore

AIIP14 Conference Inner Harbor Baltimore

Annual Conference of the Association of Independent Information Professionals Representing IntelliCraft Research LLC, I was pleased to network and learn with my colleagues again at the AIIP Annual Conference – as well as be formally installed to my new Board of Directors position. Thankfully it was just a drive down I-95 this year from Philadelphia […]

Strategy First! Marketing Presentation at ALCOP 2013

Library Communications and Marketing –  Think Strategy First! I spent 2 days in Fort Washington, PA (nearby Philadelphia suburb) talking, networking with fellow library and info pros about communications and marketing – culminating in presenting – at the 2013 ALCOP Conference [Association of Library Communications + Outreach Professionals]. My workshop on “Strategy First! Common Myths […]

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