Category Archives for "IntelliCraft Updates"

News, Events, Speaking engagements – updates on happenings and work from Jennifer Burke at IntelliCraft Research

My Summer Reading

What’s on My (Belated) Summer Reading List? So it’s late August and I’m only now really diving into some fun summer reading. Why so late? Because I’ve been writing, working, going to conferences, planning conferences, hosting family visits … and because FINALLY, it’s vacation time! With online nicknames like the BookWorm and The InfoHound, plus […]

June’s Marketing Reading Roundup

marketing news for libraries

Best of What I Read On Marketing in June My email service announced a new tool to make it easier to curate the great stuff you read online and easily share it with your email list. The timing of its launch was perfect because I had just asked my email readers if they were interested […]

Stretch Yourself in Content Marketing Challenge

content marketing challenge stretch like big air skateboard

Am I walking my talk on content marketing or do I need to stretch it further? (is “walk my talk” even a legit phrase?! Well, it’s MINE now!) UPDATE: Time to Stretch Again! Another Stretch Yourself Content Marketing Challenge I found the Stretch Yourself Content Challenge so useful in 2016 that I’ve done several other […]

No Slacking This Summer at IntelliCraft!

This summer will NOT be down time for me! To keep myself on track personally and professionally I am taking steps to make sure there is no summer lull, no summer slacking, only productive time. To do so I’ve enlisted some help with setting and meeting goals. It’s also a plan to stay connected to […]

Every Day is Independence Day – For Some

July 4th – Time to Celebrate Your Freedom and Independence! We’ve always been an independent minded nation. It’s at our core. Our very foundation. There’s been much to celebrate lately for those believing in individual freedoms, and still a way to go for fully equal freedoms. We’re also more than ever a nation of independent […]

Attended PADLA for Latest in e-Learning

PA Distance Learning Association 2014 Conference – Trends & Tools I wanted to brush up on my online or e-learning knowledge, see the latest trends, research and tools – so when a colleague offered me a very low price ticket to the PADLA Conference I took it. West Chester University hosted the PADLA [Pennsylvania Distance […]

IntelliCraft Research at AIIP14 in Baltimore

AIIP14 Conference Inner Harbor Baltimore

Annual Conference of the Association of Independent Information Professionals Representing IntelliCraft Research LLC, I was pleased to network and learn with my colleagues again at the AIIP Annual Conference – as well as be formally installed to my new Board of Directors position. Thankfully it was just a drive down I-95 this year from Philadelphia […]

Adding New Marketing Skills to My Toolbox

adding new skills

I Hope I Never Stop Learning or Adding New Skills I’ve loved the reception I received at, and after, the ALCOP conference on my strategic marketing approach for libraries. I’m pivoting my business to do more strategic marketing speaking, training and consulting work. I’m adding new marketing ideas and tools to my existing skill set. […]