Category Archives for "News"

More Than 10 Instagram Marketing Experts That Libraries Can Learn From

Instagram Marketing Tips for libraries from experts

How Would You Like to Learn Instagram Marketing from the Experts? First – a few Insta-facts for 2018. (In case you need to convince your boss that your library needs an Instagram account) Instagram has more than 800 million monthly active users. That’s double the active users of Twitter. 7 out of 10 hashtags used […]

LMCC17 Content Strategy Presentation

Burke LMCC17 presentation content strategy don't interrupt

Don’t Interrupt, Attract! How Content Marketing + a Content Strategy Can Be the Powerful ‘Hidden Engine’ of the Marketing Cycle In addition to the planning hats, social media managing, website work, and my new Board role, I was thrilled to be presenting at LMCC17 (Library Marketing and Communications Conference 2017) in the Dallas, TX area. […]

LMCC17 Presentations on Marketing

Will I See YOU At LMCC17 In November?! Excited To Be Speaking on Marketing During Two Sessions at LMCC17 (Library Marketing and Communications Conference) This Fall I was already going to be at the Library Marketing and Communications Conference in the Dallas area in mid November because of my extensive planning roles with the conference, […]

My Summer Reading

What’s on My (Belated) Summer Reading List? So it’s late August and I’m only now really diving into some fun summer reading. Why so late? Because I’ve been writing, working, going to conferences, planning conferences, hosting family visits … and because FINALLY, it’s vacation time! With online nicknames like the BookWorm and The InfoHound, plus […]

Stretch Yourself in Content Marketing Challenge

content marketing challenge stretch like big air skateboard

Am I walking my talk on content marketing or do I need to stretch it further? (is “walk my talk” even a legit phrase?! Well, it’s MINE now!) UPDATE: Time to Stretch Again! Another Stretch Yourself Content Marketing Challenge I found the Stretch Yourself Content Challenge so useful in 2016 that I’ve done several other […]

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